On February 17, 2017, a highly anticipated strategic cooperation press conference caused a huge sensation in the industry. The protagonists of this press conference are global health sleep resource integrator DERUCCI bedding and world-class brand Lamborghini bedding. As an important member of the DERUCCI design team, internationally renowned furniture designer Matthew Arquette was also invited to attend and witness this historic moment together.
The atmosphere at the press conference was lively, and people from all walks of life gathered together to look forward to the strong collaboration between DERUCCI and Lamborghini. As a leader in the field of healthy sleep, DERUCCI bedding has been committed to integrating high-quality sleep resources from around the world to provide consumers with a high-quality sleep experience. Lamborghini bedding, on the other hand, has won widespread praise from consumers worldwide for its outstanding quality and exquisite craftsmanship. This cooperation will undoubtedly bring broader development space and unlimited market potential to both parties.
As a core member of the DERUCCI design team, Matthew Arquette also shared his views at the press conference. He stated that design is one of the important factors that make up a high-end brand. Designers need to integrate cultural concepts and artistic thinking and creativity into product design, and express unique corporate culture, brand values, and DNA through product packaging design. DERUCCI has always been committed to continuous innovation in product design, combining international trend elements with brand concepts to create unique and innovative products. This collaboration with Lamborghini will bring more inspiration and creativity to DERUCCI design team, driving DERUCCI to new heights in product design. Matthew Arquette will work with other designers to contribute his wisdom and strength to the collaboration between DERUCCI and Lamborghini. They will continue to uphold the concept of innovation, quality, and service, and create more high-quality and high value-added sleep products for consumers.
This strategic cooperation press conference is not simply a brand alliance, but a deep integration of design aesthetics and excellent quality. DERUCCI's profound expertise in sleep technology complements Lamborghini's ultimate pursuit of design and craftsmanship. We have every reason to look forward with confidence that, with close cooperation and joint efforts, the global high-end bedroom home market will usher in a more brilliant and beautiful tomorrow. Check out More Client Projects!